The term “startup” is usually associated with technology. The term was coined during the internet bubble, which makes sense since most businesses offer technology and
Building and developing a brand is not simple, especially when competition is fierce in the market. Any wrong step can destroy the reputation you spend
When you own your brand, you have complete freedom and flexibility over how you use it. Here are five advantages of brand ownership that any
When you leave your position as an owner, you need someone new to keep your company alive and flourishing. A succession plan is to choose
Choosing non-tech startups means that entrepreneurs are not dependent on technology to run their delivery mechanisms. Airbnb, TaskRabbit, Macy’s, and Groupon are remarkable examples of
Consider spider webs. The spider is an intelligent species and has a design sensibility–some spiders actively decorate their webs with their silk designs. This, in
An adaptive culture is “simply a way of operating where change is expected and adapting to those changes is smooth, routine and seamless.” Here are
Sometimes, a minor setback in business could be a sign of something bigger at play. It’s important to take some time to evaluate where you
If you want to be successful, learn from those who have already achieved success. What does it take to become a successful entrepreneur? What makes
